Building a Strong, Deep Downline

Building a Strong, Deep Downline

There are a few things you can do to get started on the right foot. Establishing a good relationship is the first step to downline success.

First, try preparing a series of emails to send new recruits. You can send one per day or one per week, depending on how much material you cover. These emails can provide information on how to host your first party or how to get your first customer or any other resources that may be helpful.

Also make sure your recruits have all of the contact information they need. They should have your phone number and email, your upline's phone number and email and phone numbers to various departments in your company. Recruits should also have a list of links to the company, where to order, where to view downline information, where to view personal monthly sales and where to read about the compensation plan.

Think about the way you felt when you started a new job. You were probably little uncertain of your new role and maybe even felt shy. Take these feelings into consideration and call or email your new recruit at least once a week for the first month they're on board. This will help them feel welcome and like a part of your team.

Another good idea to help keep your downline connected is to create a Yahoo Group or team Web site with message boards so that you can communicate on a regular basis. This will create a strong connection with everyone and opens avenues for your team to share ideas and stories.

Don't underestimate the value of having relationships with the downline of your first-level recruits. If one of them leaves, you will have a relationship with their downlines and have a better chance of keeping them on board. Relationships with those in your second and third level will help ensure everyone's overall success.

Everyone likes incentives, right? Who doesn't want to be recognized for doing a good job. Offer a prize to your top seller. Give away something that will help grow the business - a needed office supply item or a business book are good ideas.

Keep your team updated and in the loop by sending articles relevant to your company or product. Take the time to find pieces that will be beneficial to your team members and explain in a brief email the things you found most interesting about the article. This can serve as a forum for discussion and idea sharing.

Finally, recognize important days. Know the birthdays of your downline and send a small gift or a card. If there's a birth, death or other significant event, be sure to recognize those with an email or a quick phone call if it's appropriate.

Above all, make sure you ask questions. Don't just tell your downline what to do - help them discover it for themselves through thoughtful conversation. Asking, "how would you do that next time," or "what would you do in that situation" can help them find their confidence and boost everyone's sales.